Research and Polling Center of I.R.I.B Communication Research 2538-2977 16 57 2009 06 01 Television and Presidential Elections in Iran Television and Presidential Elections in Iran 63 91 23880 10.22082/cr.2009.23880 FA Kavus Seyyed Emami Assistant prof. in sociology of Imam Sadegh University Journal Article 2008 08 23 The 9th presidential election in Iran was a turning point in the role of television in electoral campaigns. It seems that talk shows, the candidates’ campaign videos, and TV debates among political figures advocating the candidates had a key role in the viewers’ opinions towards the candidates, and in their final decision. Employing the results of a number of studies including the qualitative interviews with people by the author in the months following the victory of president Ahmadinejad, the present article discusses the role of IRIB in the individuals’ final vote. The research finding show thal television, at least in the 9th presidential election, was important reference of people for knowing candidates. The 9th presidential election in Iran was a turning point in the role of television in electoral campaigns. It seems that talk shows, the candidates’ campaign videos, and TV debates among political figures advocating the candidates had a key role in the viewers’ opinions towards the candidates, and in their final decision. Employing the results of a number of studies including the qualitative interviews with people by the author in the months following the victory of president Ahmadinejad, the present article discusses the role of IRIB in the individuals’ final vote. The research finding show thal television, at least in the 9th presidential election, was important reference of people for knowing candidates.

http://cr.iribresearch.ir/article_23880_2f8a5cbf6ee1f3467c49a3a7439fa48e.pdf