The Role of Media in the Prevention of the Diseases

Document Type : Original Article

Authors

Abstract
Controlling less than 10 factors which endanger human health (factors such as malnutrition, lack of physical exercise, drug abuse, and alcohol addiction) can prevent 40 to 70 percents of early deaths, one-third of acute disabilities, and two-thirds of chronic disabilities.
Being aware of these elements and encouraging people to avoid risky behaviors play a significant role in promoting the health of both individuals and society.
Employing mass media can be regarded as the most important part of the strategies of improving health, strategies aimed at helping people avoid risky behaviors. Since mass media are the most important sources of health information for the society, it is necessary for the health-care institutes to control the information conveyed to people through the media and their impacts on the individuals and to improve the quality and quantity of these information.

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