Audience and Contractions of Using Media Texts: a Comparative Study of Films and Computer Games as two Genres of Media Texts

Taheri, Arian; Sohani, Komeil

doi:10.22082/cr.2014.15329

Audience and Contractions of Using Media Texts: a Comparative Study of Films and Computer Games as two Genres of Media Texts

Document Type : Original Article

Authors

Arian Taheri ¹

Komeil Sohani ²

¹ communication research

² media managment

https://doi.org/10.22082/cr.2014.15329

Abstract

Linguistic and esthetic structures create contractions of using media texts through codes and contractions of media texts production. The present article examines the impacts of mediation of learning contractions of using computer games on acceptability of contractions of using films (dramas) as two genres of media texts; the study was carried out through Qualitative meta-synthesis and a literature review over narratology and semiotics in film studies and computer games studies. To this end, a comparative study was conducted on linguistic and esthetic structures of film and computer games. The findings show that such structures in computer games enhances users’ willpower at the levels of “facing the text” and “modifying the text”, and reduces it at the level of “text interpretation”; while films create the opposite situation in connection with audience.

Keywords

Computer Games

Film

text

Audience/ User

Contractions of Text Usage

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