نوع مقاله : مدیریت رسانه
نویسندگان
1 گروه مدیریت رسانه، دانشکده ارتباطات و رسانه، دانشگاه صداوسیما، تهران، ایران
2 دانشیار گروه علوم نوین رسانه، دانشکده ارتباطات و رسانه، دانشگاه صداوسیما، تهران، ایران
3 دکتری مدیریت رسانه، دانشکده مدیریت، دانشگاه تهران، تهران، ایران
کلیدواژهها
عنوان مقاله English
نویسندگان English
In recent years, the intensification of regional and international military threats has exposed the Islamic Republic of Iran Broadcasting (IRIB)—particularly its Political Affairs Deputy, which plays a central role in managing public opinion—to significant organizational vulnerabilities. This study seeks to develop a framework for enhancing the organizational resilience of the Political Affairs Deputy in confronting crises resulting from military conflicts, with the aim of ensuring organizational continuity and effective public opinion management during crises.
The research is conducted within an interpretive paradigm using a qualitative approach based on thematic analysis. Data were collected through 17 semi-structured interviews with experts in management, journalism, crisis management, and news production, selected via purposive and snowball sampling. Data analysis was carried out using MAXQDA software, leading to the identification of 99 themes.
The findings suggest that organizational resilience in the Political Affairs Deputy requires a dynamic, multidimensional, and multi-level approach. In addition to strengthening human and technological resources, resilience depends on enhanced intra-organizational coordination and effective interaction with external stakeholders. The proposed framework operates across four levels—individual, newsroom, organizational, and extra-organizational—and is structured around three stages of crisis management: preparedness and prevention, response, and recovery and learning.
The key innovation of this study lies in integrating crisis management stages with operational levels of organizational resilience. The study concludes that improving resilience in the Political Affairs Deputy of IRIB requires moving beyond a survival-oriented perspective toward an approach centered on transformation and organizational learning, particularly in the context of complex military crises.
کلیدواژهها English